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Apr 28, 2012

Sponsorship Plan


 

Welcome!

We appreciate you taking time to consider sponsoring SQLSaturday #131 and we’ve put together some information that will tell our about plans for the event and show you how your company will benefit from sponsoring our event.

Event Overview

Think of a SQLSaturday as a one day conference. We bring in a lot of volunteer speakers, we have lunch on site, and we have a dedicated area set up for our attendees meet with our sponsors. We work hard to make our event a great experience for everyone, especially our sponsors that enable us to cover the working costs of this event. We’re expecting 400+ attendees at SQLSaturday #131.

How Much Does It Cost To Be a Sponsor?

Sponsorship ranges from $250 to $1000 depending on the package you select, and we’re always willing to discuss custom solutions to meet your needs.

  • Bronze Sponsorship. $250 prepaid. Name to be listed (if desired) in the official event guide, placement on our sponsor page on the SQL Saturday.com web site, inclusion in all emails and marketing materials, ability to include a one page flyer in the event bag, may donate prizes for end of day event.
  • Silver Sponsorship. $500 prepaid. One spot reserved in our exhibitor area with table and 2 chairs. Inclusion of multi-page brochure, disk, or flash drive in the event bag. Name to be listed (if desired) in the official event guide, placement on our sponsor page on the SQL Saturday.com web site, inclusion in all emails and marketing materials, ability to include a one page flyer in the event bag, may donate prizes for end of day event.
  • Gold Sponsorship. $1000 prepaid. An electronic list of attendees that submitted a raffle ticket (opt-in only). Logo displayed on the Arizona SQL Server User Group for 6 months. Two minutes at end of the day event to promote company and/or raffle prizes, option to design a sponsor-specific session to spotlight your product/company during lunch. One spot reserved in our exhibitor area with table and 2 chairs. Inclusion of multi-page brochure, disk, or flash drive in the event bag. Name to be listed (if desired) in the official event guide, placement on our sponsor page on the SQL Saturday.com web site, inclusion in all emails and marketing materials, ability to include a one page flyer in the event bag, may donate prizes for end of day event.

All fees must be paid in advance. To register as a sponsor just visit www.sqlsaturday.com and fill out our sponsorship registration form. We’ll email you an invoice that can be paid via credit card or check.

The Raffle – Your Key to Success!

The biggest challenge with community events is capturing contact information for follow ups. Few attendees will have business cards, and having them hand write their info often leads to a 30% or higher loss due to inability to read what they wrote! We provide attendees with a set of pre-printed raffle tickets (see below) that will contain their name and email address; they are then able to put these tickets into the raffle box at each sponsor table to try to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique we’ve seen for trying to capture contact information and that includes scanning their name badge.

Raffle Ticket

 

Because we want you to be successful all of our sponsorship levels include the requirement that you provide a prize of at least $100 in value, and that you provide a full color 8-1/2 x 11 flyers that highlights the prize(s) you are providing for the raffle.

 

We provide the raffle box. We will have one table for all absentee vendors placed in the same areas with our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present we’ll ask them to draw the winning ticket, otherwise we’ll draw the ticket. Attendees must be present to win. If there is a physical prize we’ll give it to them, otherwise we’ll forward you their contact information for you to follow up with (for license keys, etc).

 

After the event we will mail you all the raffle tickets from your box. There may be duplicates; depending on how exciting your prize is attendees may contribute more than one ticket to your box – but that’s a good thing, they are willing to provide you their contact information in return for the chance to win.

Event Logistics

We’ll open the doors to sponsors at 7:30 am. Sponsors will be provided with table and two chairs, and limited access to 110v power (please let us know what you need in advance). Tables will be located in the same area as registration and breakfast to make it easy for attendees to stop by your table. We encourage sponsors to remain on site through at least lunch and if possible to have a representative present at the end of the day to present your prize at the end of day raffle.

 

Lunch will be provided to sponsors that have registered. Please have everyone from your team that will be attending register at www.sqlsaturday.com so that we can have enough food available.

Contact Us

We hope you’ll support this event! Please contact us at sqlsaturday131@sqlsaturday.com if you have any questions.

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