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Oct 06, 2012

Sponsorship Plan


 

Welcome!

We appreciate you taking time to consider sponsoring SQLSaturday #171 and we’ve put together some information that will tell our about plans for the event and show you how your company will benefit from sponsoring our event.

Event Overview

Think of a SQLSaturday as a one day conference. We bring in a lot of volunteer speakers, we have lunch on site, and we have a dedicated area set up for our attendees meet with our sponsors. We work hard to make our event a great experience for everyone, especially our sponsors that enable us to cover the working costs of this event. We’re expecting 200+ attendees at SQLSaturday #171.

How Much Does It Cost To Be a Sponsor?

Sponsorship ranges from $25 to $1500 depending on the package you select, and we’re always willing to discuss custom solutions to meet your needs.

Friend of SQL Saturday sponsorship: $25 prepaid

·         Blogger name/url listed on website and in event guide (Nonprofit blogs only).   When entering info to the form, if you do not have a web site or logo, please use http://www.sqlsaturday.com/171/sponsorsignup.aspx for the Web Site, and http://www.sqlsaturday.com/images/PASS_logo.jpg  for the URL to Logo.  Although your name will not appear directly on the website, your name will be listed in the PDF and our SQL Saturday event guide as a Friend of SQL Saturday.

Bronze sponsorship: $250 prepaid**

·         Name/Logo on website and on printed event guide that is given to all attendees

·         1 page flyer or brochure to include in the event bag

·         Can donate prizes for end of day raffle*

·         Raffle Box and marketing flyers on shared table

Silver sponsorship: $500 prepaid**

·         Name/Logo on website and on printed event guide that is given to all attendees

·         Multiple page flyer or brochure to include in the event bag

·         Can donate prizes for end of day raffle*

·         Exhibitor table and 2 chairs

·         Your signage displayed prominently at or near the lunch tables

Gold sponsorship: $1000 prepaid**

Same as Silver sponsorship plus…

·         110 volt power at your Exhibitor table

·         Enlarged logo or name on all event materials

·         One email blast sent out to ALL REGISTERED ATTENDEES consisting up to 1 page of text/html promoting your product or service.

·         Electronic copy of the opted-in attendee list that includes email address, first and last name plus company, if provided (Sponsor must agree to provide an opt-out on all email sent to the list and to clearly state the list was obtained from SQLSaturday.com)

 

Platinum sponsorship: $1500 prepaid** (limited to 2)

Same as Gold sponsorship plus…

·         Guaranteed technical speaking spot

·         Opportunity for an exclusive 30 minute product pitch held at a time other than regular track sessions

·         Advertisement of sponsorship at the after party (“The after party is brought to you by…”)

*Raffle box will be provided.  For any sponsors that need to leave before the end of the event, we will be happy to draw a winner for you and mail you the raffle tickets.

** Lunch will be provided to sponsors that have registered. Please have everyone from your team that will be attending register at www.sqlsaturday.com  so that we can have enough food available.

All fees must be paid in advance. To register as a sponsor just visit www.sqlsaturday.com and fill out our sponsorship registration form. We’ll email you an invoice that can be paid via credit card or check.

The Raffle – Your Key to Success!

The biggest challenge with community events is capturing contact information for follow ups. Few attendees will have business cards, and having them hand write their info often leads to a 30% or higher loss due to inability to read what they wrote! We provide attendees with a set of pre-printed raffle tickets (see below) that will contain their name and email address; they are then able to put these tickets into the raffle box at each sponsor table to try to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique we’ve seen for trying to capture contact information and that includes scanning their name badge.

Raffle Ticket

 

Because we want you to be successful all of our sponsorship levels include the requirement that you provide a prize of at least $100 in value, and that you provide a full color 8-1/2 x 11 flyers that highlights the prize(s) you are providing for the raffle.

 We provide the raffle box. We will have one table for all absentee vendors placed in the same areas with our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present we’ll ask them to draw the winning ticket, otherwise we’ll draw the ticket. Attendees must be present to win. If there is a physical prize we’ll give it to them, otherwise we’ll forward you their contact information for you to follow up with (for license keys, etc).

 After the event we will mail you all the raffle tickets from your box. There may be duplicates; depending on how exciting your prize is attendees may contribute more than one ticket to your box – but that’s a good thing, they are willing to provide you their contact information in return for the chance to win.

Event Logistics

We’ll open the doors to sponsors at 7:30 am. Sponsors will be provided with table and two chairs, and limited access to 110v power (please let us know what you need in advance). Tables will be located in the same area as registration and breakfast to make it easy for attendees to stop by your table. We encourage sponsors to remain on site through at least lunch and if possible to have a representative present at the end of the day to present your prize at the end of day raffle.

Lunch will be provided to sponsors that have registered. Please have everyone from your team that will be attending register at www.sqlsaturday.com so that we can have enough food available.

Contact Us

We hope you’ll support this event! Please contact us at sqlsaturday171@sqlsaturday.com if you have any questions.

 

PLEASE NOTE THE FOLLOWING DISCLAIMER: This is an independently operated local event. The SQLSaturday logo and the website for the event have been provided to the event leader at no cost by the Professional Association for SQL Server (PASS) as a service to the SQL Server community. Local event leaders are not authorized by PASS to negotiate contracts, make commitments, or act on behalf of PASS in any capacity. PASS assumes no liability for issues or problems that may arise from the event at any point in time.