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June 8th, 2013

Sponsorship Plan

Welcome!

We appreciate you taking time to consider sponsoring the upcoming Auckland SQL Saturday and we've put together some information that will tell our about plans for the event and show you how your company will benefit from sponsoring our event.

Event Overview

Think of a SQLSaturday as a one day free conference. We bring in a lot of volunteer speakers, we have lunch on site, and we have a dedicated area set up for our attendees meet with our sponsors.

We work hard to make our event a great experience for everyone, especially our sponsors that enable us to cover the costs as the event is free to attendees.

The range of topics for the event covers all aspects of working with SQL Server; administration, development, business intelligence, analytics and much more.

Two of the speakers we've lined up are visiting from Australia, one of them is a Microsoft Certified Master, the highest Microsoft qualification a person can obtain. They're sure to be a draw card for attendees.

We've held 3 previous SQL Saturday's in New Zealand (2 in Auckland) and all were incredibly well received and attended. We're expecting 150+ attendees at SQLSaturday #186.

This year, we're holding the SQL Saturday at Snow Planet, New Zealand's only indoor ski venue. In addition to the conference facilities, attendees will have the opportunity to "hit the slopes" after the events. More information about the venue can be found at http://www.snowplanet.co.nz

How Much Does It Cost To Be a Sponsor?

Sponsorship ranges from $25 to $2500 depending on the package you select, and we're always willing to discuss custom solutions to meet your needs. Benefits awarded to the sponsor company are detailed at each level. The benefits are cumulative. For example; if you sign up as a Gold Sponsor, you also get the Silver and Bronze benefits.

Titanium ($2500)
• "Naming rights" to event
• Logo on Speaker jacket
• Snow access for upto 5 registered guests from Sponsor company

Platinum ($1000)
• Opportunity to present at event opening
• Dinner for upto 5 registered guests from Sponsor company
• Logo on Attendee shirts (potential)

Gold ($500)
• Opportunity to present at event closing
• Banner / Table at event
• Logo on Attendee bags
• Logo at start of Presentation

Silver: ($250)
• Multiple Pre and Post event communications to attendees
• May provide material (flyers, swag, etc) to attendees
• Logo on printed communications
• Increased selection weighting for speakers from Sponsor company

Bronze: ($100)
• 1 Pre and Post event communication to attendees
• Logo included on electronic communications
• Logo included on Sponsor slide at end of presentations
• Preferred waitlist weighting for attendees from Sponsor company

Supporter: ($25)
• Logo on website
• Name on sponsor slide

All prices are in New Zealand dollars and include GST. All fees must be paid in advance. To register as a sponsor just visit http://sqlsaturday.com/186/sponsorsignup.aspx and fill out our sponsorship registration form. We'll email you an invoice that can be paid via credit card or check.

The Raffle – Your Key to Success!

The biggest challenge with community events is capturing contact information for follow ups. Few attendees will have business cards, and having them hand write their info often leads to a 30% or higher loss due to inability to read what they wrote!

We provide attendees with a set of pre-printed raffle tickets that will contain their name and email address; they are then able to put these tickets into the raffle box of whichever sponsor they want to try to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique we've seen for trying to capture contact information and that includes scanning their name badge.

Because we want you to be successful, all of our sponsorship levels are offered the opportunity to provide a raffle prize. We provide the raffle boxes. We will have one table for all absentee vendors placed in the same areas with our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present we'll ask them to draw the winning ticket, otherwise we'll draw the ticket. Attendees must be present to win. If there is a physical prize we'll give it to them, otherwise we'll forward you their contact information for you to follow up with (for license keys, etc).

After the event we will mail you all the raffle tickets from your box. There may be duplicates; depending on how exciting your prize is attendees may contribute more than one ticket to your box – but that's a good thing, they are willing to provide you their contact information in return for the chance to win.

Event Logistics

We'll open the doors to sponsors at 7:30 am. Eligible sponsors will be provided with table and chairs, and limited access to power (please let us know what you need in advance). Tables will be located in the same area as registration and breakfast to make it easy for attendees to stop by your table. We encourage sponsors to remain on site through at least lunch and if possible to have a representative present at the end of the day to present your prize at the end of day raffle.

Contact Us

We hope you'll support this event! Please contact us at sqlsaturday186@sqlsaturday.com if you have any questions.

 

PLEASE NOTE THE FOLLOWING DISCLAIMER: This is an independently operated local event. The SQLSaturday logo and the website for the event have been provided to the event leader at no cost by the Professional Association for SQL Server (PASS) as a service to the SQL Server community. Local event leaders are not authorized by PASS to negotiate contracts, make commitments, or act on behalf of PASS in any capacity. PASS assumes no liability for issues or problems that may arise from the event at any point in time.